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Pharma Is Expanding Digital Ad Spend [Why and How]

May 04, 2021 / by admin / in: Blog

pharma-expanding-digital-ad-spend

2020 was a busy year for pharmaceutical companies, and it was not limited to big companies. Pharmaceutical companies were required not just to provide high-demand products but to find new ways to reach their buyers. Pharmaceutical companies adopted digital transformation more than ever to publish regular educational content or for advertising. Due to the many […]

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Global OTC market growth in 2021

Mar 02, 2021 / by admin / in: Blog

global-otc-market-growth-in-2021

Non-prescription medicine has always been an integral part of our life as the market is growing year by year. Since the Coronavirus outbreak, the demand for these drugs has increased dramatically. As people became more aware of their health, the need for OTC products has increased. OTC drugs are medications we can use without the […]

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Tiktok parent company is entering the health industry using AI

Dec 27, 2020 / by admin / in: Blog

tiktok-parent-company-is-entering-health-industry-using-ai

If you do not know what ByteDance is, it is TikTok’s Chinese parent company. But the big news here is that their capabilities do not end there. ByteDance is stepping inside the health industry as it planned to branch out to a business other than advertising and live streaming sales. That is when it has […]

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