As per Facebook:” When it comes to video ads, we give people the same control and high-quality experience that they enjoy when watching videos from friends and family. This means that people can scroll through a video in their News Feed, tap through different videos in their stories feed and rewatch or skip different sections […]
It was only a matter of time for WhatsApp as it will soon allow companies to purchase ads within WhatsApp Status, the platform’s own variation of Stories. As reported by WhatsApp’s Vice President Chris Daniels who said: “We’re going to be putting ads in ‘Status’. That’s going to be a primary monetization mode for the […]
As long as social media is integrated more and more in our life, visual become more predominant! Hence, social platforms need to develop ways to detect and classify image and video content, enabling them to better surface relevant posts in search. From this point, Facebook has been working on its advanced image recognition tool, which […]
As Facebook is always keen to make more ads placements on its platforms, in order to get more and more of revenues. Facebook started to test search ads in search results, Facebook did it before for the first time from 2012 till 2013 then turned it down. This time, it’s going to be tested by […]
After successful eight years for Instagram with billions of users, Instagram has now launched a new longer-form video platform called IGTV that takes aim at media rivals like YouTube – and it’s a move that could pay off significantly for brands. According to Kevin Systrom calls the new offering the firm’s “most exciting feature to […]
New options have been evolved to Facebook and Instagram stories with additional functionality. Facebook Stories has added new sticker options not only to enable weather and location but also to tag friends using the ‘Name’ sticker. The same applies to Instagram stories. Some accounts have seen Stories-like polls for Facebook Stories which might be in […]
Imagine that you decided to go mountaineering, first you plan your trip, look for sources on mountain routes, then learn how to pack for such a trip, look for the right tools, 4-season tent, bivvy sack, rain protection, the right type of robe, a guide to be with you hand in hand, and so on. […]
Facebook can only pop so many advertisements into your News Feed before it drives you crazy. But it needs to keep selling more and more of them to keep up its juggernaut growth. And the company is worried that it could run out of ad space in its News Feed this year.