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Enhancing Healthcare Professional Education: The Power of Gamification in Pharma-Sponsored Programs

Jan 18, 2024 / by admin / in: Blog

Healthcare is an ever-evolving field where staying current with the latest advancements is not just a preference but a professional imperative for healthcare professionals (HCPs). Acknowledging this, pharmaceutical companies have taken a progressive step by sponsoring educational programs aimed at keeping HCPs well-informed. In recent years, a transformative element has been introduced to these programs […]

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Top 20 Tips For Effective Digital Communication With HCPs

Sep 25, 2023 / by admin / in: Blog

Top-20-Tips-For-Effective-Digital-Communication-With-HCPs

If you are a marketer working in the pharmaceutical industry, you should adopt digital communication with HCP in your marcom activities. We concluded here top 20 tips for effective digital communication with HCPs These tips are applied to any specialty, region, or country. We’ve gathered them through our expertise in different specialties such as pediatrics, […]

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Customer Journey Mapping: The Secret to Understanding Your Customers

Sep 07, 2023 / by admin / in: Blog

customer-journey-mapping

Customer journey mapping, also known as user journey mapping, is a visual representation or diagram that outlines the steps and interactions a user or customer goes through when engaging with a product, service, or organization. It is a valuable tool in digital marketing, user experience (UX) design, and customer service because it helps teams better […]

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Common Mistakes in Pharmaceutical Companies’ Digital Communication with HCPs

Jun 11, 2023 / by admin / in: Blog

Pharmaceutical firms rely on efficient communication with healthcare professionals (HCPs) in the digital era to exchange critical medical information, advertise their goods, and promote collaboration. However, several errors that might happen in digital communication may delay intended results and even have an adverse effect on patient care. Let’s explore typical blunders made by pharmaceutical companies […]

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Why Effective Digital Communication with HCPs Is So Important In The UK

Apr 30, 2023 / by admin / in: Blog

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Digital communication has revolutionized how we communicate, and the healthcare industry is no exception. In the United Kingdom (UK), healthcare professionals (HCPs) increasingly use digital tools to communicate with their colleagues, patients, and other stakeholders. Effective digital communication with HCPs is vital to improve healthcare delivery, promote patient safety, and ensure regulatory compliance. In this […]

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Metaverse & Healthcare

Dec 05, 2021 / by admin / in: Blog

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Metaverse as many of us know it, is a virtual world that enables us to live in deal with things and places within that world. What is more interesting is the ways metaverse can be applied in various fields to help the world be a better world. The idea of metaverse itself has been around […]

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