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Quiz: How Much Do You Know About EDA Online Communication Guidelines?

May 18, 2022 / by admin / in: Blog

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As many of us know, digital marketing is an effective way to reach people online to turn them into customers. There are many platforms you can use like websites, social media, and email marketing. The best thing about digital marketing is that it is cost-effective and enables you to reach people faster and convert more […]

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How OTC brands capitalize on Eid promoting sales?

Apr 28, 2022 / by admin / in: Blog

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Did you know that 38% of travelers in the UAE said that they planned to travel by plane for Eid compared to 42% in the KSA? While private schools’ students are waiting to enjoy a 7-day long holiday as announced by the KHDA to start on Monday, May 2, marketing agencies for well-known brands are […]

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6 Quick Tips For Digital Marketing Pharmaceutical Companies in MENA In Ramadan

Apr 05, 2022 / by admin / in: Blog

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Ramadan is a special occasion in the Middle East and North Africa (MENA). People have different habits and different lifestyles, and their behavior is so distinguishable, as well as their buying experiences. Hence, different digital marketing strategies to implement. Here are some suggestions for establishing a winning marketing strategy during the holy month. Be Present […]

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CASE STUDY ON GSK KSA and UAE: YOUTUBE VS TV ADS [WHICH IS BETTER]

Mar 29, 2022 / by admin / in: Blog

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GlaxoSmithKline (GSK) is a giant manufacturer of prescription drugs, vaccines, and consumer health products. For those of you who do not know, marketing pharmaceutical products can be tough due to the regulations set in many countries to avoid misleading information, as it directly affects human health. What was astonishing, is what GSK made back in […]

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Metaverse & Healthcare

Dec 05, 2021 / by admin / in: Blog

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Metaverse as many of us know it, is a virtual world that enables us to live in deal with things and places within that world. What is more interesting is the ways metaverse can be applied in various fields to help the world be a better world. The idea of metaverse itself has been around […]

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India’s Himalaya Wellness Will Build an AED120 Million Herbal Plant in Dubai Industrial City

Aug 26, 2021 / by admin / in: Blog

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Medicinal herbs have been used for many purposes since the beginning of time. Not only for food but also for fighting diseases, fungi, and insects. Now, medicinal plants have become one of the most important products produced by drug companies. They are also more trusted and liked by the public than other types of medications. […]

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Launching a Digital Campaign for Pharma in KSA? Here’s what to do!

Jun 14, 2020 / by admin / in: Blog

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They say, “a goal without a plan is just a wish”. If you wonder what the best way to market something and spread quickly and widely, the answer is always going to be “Quality is the best plan”. Now we discuss the special sauce for launching Pharma digital marketing campaign in KSA with real-life examples. […]

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Digital Marketing & Pharma

Jul 25, 2018 / by admin / in: Blog

Digital Marketing and Pharma

Whilst traditional marketing methods are not dead, social media marketing is becoming more essential for businesses due to it’s larger user volume and high user engagement. Facebook alone has over 2 billion active users, a significant proportion of the world’s population. Therefore, it’s obvious how essential it is for all businesses to have a social […]

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