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YouTube Audio Ads Are on the Market!

Jan 18, 2021 / by admin / in: Blog

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According to YouTube, “With music video streaming at an all time high on YouTube—more than 50 percent of logged-in viewers who consume music content in a day consume more than 10 minutes of music content—we’re introducing new solutions for your brand to be seen, heard and recognized alongside music content.” This is when YouTube introduced […]

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Tiktok parent company is entering the health industry using AI

Dec 27, 2020 / by admin / in: Blog

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If you do not know what ByteDance is, it is TikTok’s Chinese parent company. But the big news here is that their capabilities do not end there. ByteDance is stepping inside the health industry as it planned to branch out to a business other than advertising and live streaming sales. That is when it has […]

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7 Digital Marketing Trends for Pharma In 2021

Dec 09, 2020 / by admin / in: Blog

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The year 2020 came with all the unexpected, as the spread of the Coronavirus changed the course of everything. People’s behavior has changed, so they work from home, and the use of the Internet has increased. Online purchases have never been higher. Also, there are many types of products that have become in high demand, […]

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Snapchat Took Up the Challenge and Launched A New Feature “Spotlight”

Nov 25, 2020 / by admin / in: Blog

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The competition between social networks continues. It is Snapchat’s turn to introduce something new by launching a competitor to Tiktok and Instagram Reels! Snapchat has finally announced the launch of a new feature called “Spotlight” the looks like the reels in Tiktok and Instagram. What Does It Look Like? The Spotlight feature will show the […]

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Reels and Shop Tabs Have Arrived on Instagram!

Nov 18, 2020 / by admin / in: Blog

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Social media channels continue to compete and offer everything new. As for Instagram, it keeps surprising us from time to time to make our social media experience more interesting. The good news today is that Instagram introduces reels and shop tabs that are just one click away at the bottom of the page. Reels tab […]

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Successful Digital Marketing Launches of Consumer Healthcare Products

Nov 04, 2020 / by admin / in: Blog

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While social media marketing is an ongoing process, the most critical phase in social media marketing is the campaign launch. It is a one-time step that if done correctly can save you a lot in to advertise the brand. Launching a campaign for consumer healthcare products involves planning for proper timing, building content strategy, choosing the […]

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What Is Integrated Digital Marketing

Oct 04, 2020 / by admin / in: Blog

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Many of us have heard about the term Integrated Digital Marketing multiple times but hardly knew what it meant or how we would use it to help our businesses. Integrated digital marketing is the best solution to keep all your online efforts aligned which will bring more leads and turn leads into customers. What Is Integrated Digital […]

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Case Study: How Neurovit Has Made A Splash on Social Media Within A Few Months

Sep 21, 2020 / by admin / in: Blog

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Can you guess what’s the number one vitamin supplement known in Egypt to treat nerve inflammation? Correct, it’s Neurovit. Neurovit is a supplement that contains vitamin B complex and helps relieve pain from nerve infections associated with diabetes or back pain and sciatica. Neurovit has been a market leader VitB (1,6,12) in Egypt for decades […]

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Case Study: How Short Videos Helped Alborg Social Media Marketing in Egypt

Sep 15, 2020 / by admin / in: Blog

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A picture is worth a thousand words, but what do your thing of videos? The use of videos on social media has been widely used over the past few years. Videos perform the best when it comes to achieving a certain amount of reach or engagements, followed by images, then pure caption. In this article […]

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