Imagine that you decided to go mountaineering, first you plan your trip, look for sources on mountain routes, then learn how to pack for such a trip, look for the right tools, 4-season tent, bivvy sack, rain protection, the right type of robe, a guide to be with you hand in hand, and so on. Or you can just choose a random spot and start climbing.
That’s just how digital marketing helps your business. Being the guide who’s got your back, to cover all basis and reach the final goal professionally.
Since the World Wide Web has become publicly available in 1991, Digital marketing has been the best thing since sliced bread. Sellers and shoppers are getting much closer, and all they need is a marketing matchmaker that introduces them to each other.
How Digital Marketing Helps Business Owners
The role of digital marketers is understanding customers’ needs, getting community members to take action by turning them from strangers to customers, and eventually promoters.
How we do that?
Digital marketing helps reach the right customer, at the right time. This takes place by focusing on the target audience that really matters, using professional tools and a dedicated team of experts to build the bridge between the shopper and the seller.
What Services Digital Marketing Agencies Offer
To plan an effective digital marketing strategy, a marketer should have the following tools down to a fine art and know how to use each one of them to take people’s lives to the next level.
· Website creation and enhancement
· Mobile app development
· Search engine marketing
· Social media marketing
· Email marketing
· Mobile advertising
· Video production and promotion
Impact of Digital on Marketing
Digital marketing has a bigger impact on sales than ever. MarketingSherpa reports that content distribution leads to a 2000% increase in blog traffic and a 40% increase in revenue.
It also stated how SAP – a multinational business operations and customer relations software corporation – drove 9 million impressions with a targeted content campaign, as SAP has marketing teams that are focused on content development, demand generation, social media, paid media, and events.
Digital Marketing has taken the world by storm, with the increase in the ROI, tremendous increase in online traffic and having the world at your fingertips on smartphones, Digital marketing is the route of choice to skyrocket your business.
Samples of How Digital Marketing Works Looks Like (by Eureka Digital)
By Abeer Mostafa / Senior Webmaster / Copywriter