Common Mistakes in Pharmaceutical Companies’ Digital Communication with HCPs

Jun 11, 2023 / by admin / in: Blog

Pharmaceutical firms rely on efficient communication with healthcare professionals (HCPs) in the digital era to exchange critical medical information, advertise their goods, and promote collaboration. However, several errors that might happen in digital communication may delay intended results and even have an adverse effect on patient care. Let’s explore typical blunders made by pharmaceutical companies […]

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Digital Marketing for Health and Wellness Products: Why it’s a Game Changer in the UAE

Apr 06, 2023 / by admin / in: Blog


In recent years, the health and wellness industry has witnessed a significant shift toward digital marketing in the United Arab Emirates (UAE). As more consumers turn to the internet to research and purchase health-related products, businesses in this industry have recognized the potential of digital marketing as an effective way to reach and engage with […]

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Key Advices For Effective HCP Digital Engagement in the UK

Apr 03, 2023 / by admin / in: Blog


Healthcare professionals (HCPs) are the backbone of the healthcare ecosystem in the UK. They play a crucial role in promoting better health outcomes for patients, and their insights and feedback can be invaluable in developing effective healthcare policies and strategies. Given the significance of their role, it is essential to engage with HCPs regularly and […]

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Boost OTC Sales with Digital Channels: A Winning Strategy!

Mar 30, 2023 / by admin / in: Blog


In today’s digital age, selling over-the-counter (OTC) products through traditional brick-and-mortar stores is no longer the only option. With the rise of digital channels, businesses can now take advantage of e-pharmacies, e-commerce platforms, and social media shops to reach a wider audience and increase their sales. In this article, let’s discuss how to use these […]

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